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Abbott Research

We use our Clear Insights Process™ to guide every project.

Define Objectives

Collaborate for clarity on project objectives. What do we need to learn? Do we have hypotheses … or are we exploring for hypotheses and blue water?Sm150Thumb-Qualitative-Planning-Guide-2015

Are you still in the process of clarifying your objectives? We have a simple guide that can help. Click the image to download a PDF.

Develop Roadmap

Design and select options for the project. We manage all project details

Discover Insights

The research delivers the insights. Insights become input for facilitated sessions that deliver new concepts and ideas for innovation

Debrief Learning

Immediate debriefs help capture observations and inspiration

Deliver Clarity

An integrated report pulls everything together in one place, enabling you to move forward on the challenge



Looking for Innovation: Expand the Context

I was talking to an executive recruiter recently, who was describing the process of hiring people for middle management and executive level roles.

I learned that the hiring company’s on-boarding process – how good it is – makes a big impact on the likelihood that the newly hired executive will be a success. “Great opportunity to expand your services,” I suggested.”Help your clients manage the on-boarding to ensure it is successful.”

Many product and service categories present this opportunity, and you should always look for these methods or approaches.