Blue Sky Thinking. Down to Earth Results. CONNECT WITH US
Abbott Research
Menu

Not sure where to start?

Download a free copy of Painless Qualitative Planning, a no-nonsense guide to crafting a research brief. We can't wait to work with you.

All information is confidential and will not be used in any inappropriate manner.

IDEAS

How to Conduct Research With Introverts

Research methodologies, especially real-time qualitative methods, force introverts to respond too quickly.
One would have to assume that many introverts would not choose to participate in a focus group discussion. Others will go with the plan to spend most of their time listening.
This is not a problem as long as everyone understands they are not recalcitrant or a recruiting error: they are just thinking quietly, and perhaps waiting to be asked for their view.

READ MORE BROWSE OUR IDEA BLOG

Qualitative Research

Power growth in your business with customer insights that take you into your customers’ world and reveal the stories inside the data. We have a full menu of methods and we’re learning – or creating – new ones all the time. You don’t have to be a methodology expert – that’s what we bring to the party.

MORE ABOUT QUALITATIVE RESEARCH

Discovery Driven Innovation

Our Clear Insights Process™ guides our collaborative efforts to discover and decode insights, generate new ideas and develop and test solution concepts. It also ensures we never lose sight of your objectives. Ongoing debriefs throughout the project mean you can implement quick wins as you find them.

MORE ABOUT INNOVATION

Focused Facilitation

Bring fresh thinking and clarity to a challenge by harnessing the power of your team’s thinking, using Creative Problem Solving methods. Your exact objectives are the basis for our event designs. Result? Productive events that leave people energized with a Roadmap to Results that documents your plans.

MORE ABOUT FACILITATION